Working Student / Intern GTM AI Growth Engineering (f/m/d)
OUR PURPOSE AT PLANCRAFT
Building the backbone of European trades – together, with modern software and smart AI solutions.
We don’t just develop software – we’re on a mission to give tradespeople and contractors more room to focus on what matters. We do this by providing a practical SaaS solution that works the way they do: fast, efficient, and without unnecessary administrative overhead. Supported by smart AI features exactly where they make a real difference in everyday work.
Backed by Tier 1 investors from Europe and the US such as Headline and Creandum, and with more than 30,000 craftspeople as our customer base, we are scaling across Europe to turn individual, scattered businesses into connected and successful communities.
We believe in zero admin, not zero personality – and we build every feature with the people wearing safety boots in mind, not suits. We’re excited to shape the future together as a team, staying grounded in our mission to empower the builders and makers of tomorrow.
YOUR MISSION AT PLANCRAFT
As a Working Student / Intern GTM AI Growth Engineering, you build and launch AI-powered growth experiments that create new qualified demand for plancraft across Europe. From interactive calculators and landing pages to AI-powered tools, you turn ideas into live experiments, measure their impact on revenue, and scale what works. You help build an automated, intelligence-driven go-to-market engine that grows without adding manual work.
Your Responsibilities
Build and launch AI-powered acquisition experiments using tools like Lovable, Claude Code, and Cursor – from interactive calculators and landing pages to simple AI widgets.
Own the experiment pipeline – collect ideas, prioritize them by expected revenue impact and effort, and continuously prepare the next tests.
Measure what works – define clear hypotheses, set up tracking with GA4, Mixpanel, and HubSpot, and evaluate experiments based on qualified leads, pipeline, and conversion.
Automate lead generation – connect experiments to HubSpot, ensuring leads are captured, qualified, and routed with clean data and minimal manual effort.
Scale successful experiments internationally – adapt winning…